Hayley Dunn is the BookTok and BookTube creator behind Hayley's Book Club, sharing romance, fantasy and horror through cozy reading vlogs, readathons and honest recommendations to 49,000 TikTok followers. The YouTube series reading 30 books in 30 days reached 86,400 views on a channel of 2,600 subscribers, and Hayley runs four the love of books, a Fable book club with 5,700 members. Readers already buy through Hayley's codes with Everand, Book of the Month and other book subscriptions. For publishers, reading apps and book subscriptions, Hayley offers a reading community that acts on what it sees.