The Birch Family is sisters Victoria and Alexandra Birch from Ruston, Louisiana, reaching more than 800,000 people across TikTok, Facebook, YouTube and Instagram. Their story began in 2018 with a video about Alexandra's Williams Syndrome that went viral, but what keeps their audience is that the two of them are genuinely funny together. Their content spans family life, disability awareness and upcycled fashion. For family, lifestyle and fashion brands, they offer warmth and an unusually loyal audience that spans age groups.
